Cybersecurity Product Marketing Manager

Location: Austin, TX, United States
Date Posted: 12-10-2018
We are looking for an ambitious and driven Product Marketing Manager to join our growing team. In this role, you will launch new enterprise network and IoT security products, enable direct and indirect sales channels, and develop and execute go-to-market strategies for products and features. You will act as a thought leader for our products, inform product strategy, and help position us as a market leader through beautiful creative content construction, impactful written materials and exciting graphic illustrations underpinned by sound market research.
 
PRIMARY DUTIES & RESPONSIBILITIES:
 
  • As a product marketing manager, you'll play a role in developing market strategy, working in close collaboration with sales, product, and marketing teams
  • Create compelling messaging, content, research, and other assets to drive new business, delight our customer base, launch amazing enterprise products, and advance thought leadership
  • Create compelling and effective product messaging, test and refine messaging to drive growth and to keep it up to date as products and markets evolve
  • Produce, review, and own content assets to support sales and marketing programs
  • Plan and execute product launches
  • Enable channel sales partners
  • Work with the product team to identify and exploit growth opportunities
  • Engage with customers in user feedback sessions, customer calls, and other user-centered research activities
  • Assist the marketing, product marketing, sales, customer success, and product teams with other projects and initiatives as needed
 
QUALIFICATIONS:
 
Education, Knowledge, Skills & Abilities:
  • 5+ years of enterprise product marketing experience in enterprise IT, preferably in information security or networking
  • Superior writing, editing, presentation, and communication skills
  • A Bachelor's degree or higher, preferably in a math, science or writing-intensive program
  • Willingness to travel. This position may require travel to conferences and customer visits, both within the U.S. and internationally.
Strong technical background; security background is a plus
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